Fair warning: You’re going to want to quit your job and go work at Saje Wellness once you listen to this episode.
I was thrilled to be able to speak to two powerhouses in retail and digital customer experience. Kate Ross LeBlanc is the co-founder and CEO of Saje Natural Wellness, and Katie Drechsel is VP of Marketing at Saje. Both are deeply passionate about delivering outrageous customer service. Connecting that to the online experience creates a truly seamless and absolutely enlightened overall customer experience. It’s worth visiting a Saje store just to experience the enthusiasm of the team as they show you how your life can be better through the healing power of natural oils. Visiting them online (Instragram, Twitter, or their stunning website), is to witness that passion translated into a digital experience.
What’s Unique about this Episode
As you’ll discover, both Kate and Katie find it nearly impossible to speak about the customer experience before the conversation soon shifts to the employee experience. At Saje, separating one from the other is like separating the roots of a plant from the stem, and thinking the plant will still survive. For the stem of Customer Experience to be strong, the roots of Employee Experience need to be healthy. This episode is worth a listen just for their passion alone.
More in this Episode
- How the careful use of language can create a unique company culture
- How recruiting for what “lights you up,” beats recruiting for skill set every time
- How genuinely listening to customers ensures a transformative digital customer experience
- How a genuinely enlightened employee experience translates into an enlightened customer experience
- Much more
More About Kate Ross LeBlanc, co-founder and CEO, Saje Natural Wellness
Kate leads the Saje Natural Wellness executive team to inspire global wellness. She is a passionate speaker about retail, company culture, leadership and holistic happiness. She pioneered Saje‘s product line and is the champion of Saje’s Positively Outrageous Customer Service. In 2016, Kate was winner of the Ernst and Young Entrepreneur of the Year Award for Retail and Hospitality, alongside her husband and Co-founder Jean-Pierre LeBlanc. She was also awarded the Momentum Award by Women of Influence RBC Entrepreneur of the Year, an award that celebrates entrepreneurs who have demonstrated success in team development and empowerment.
With a career spanning over 13 years, Katie Drechsel is nothing less than a brilliant digital marketer and community builder. Katie combines her instincts and knowledge of social engagement with a true passion for listening to the customer. The result is an engaging digital customer experience that is a true reflection of the ongoing dialog between Saje’s beloved customers, and what is a very distinctive brand.
About Saje Wellness
From their Media Kit (it was so awesome I wanted to share it with you)
WHAT DOES IT MEAN TO BE SAJE
It means living and breathing our values every day: wellness, celebration, awesomeness and growth.
We want to support you in becoming the healthiest version of yourself so you can spend your time connecting to the people and experiences that you love.
Sounds pretty good, right?
We believe when you live with these values in mind, you introduce your best self to the world and big things happen.
Connecting people with the healing power of plants
Living, sharing and inspiring wholistic wellness daily
HOW WE LIVE OUR VALUES
/ wellness /
We live our wellness goals and aim to inspire others to do the same. Our lifestyle choices support wellness.
/ celebration /
We use every occasion to celebrate each other, our work, our customers and everyone we meet. Through the act of celebration we attract amazing things into our midst and have maximum fun!
/ awesomeness /
We make awesome choices and are living harm- oniously. We are part of an awesome team that reaches towards greatness every day.
/ growth /
We’re committed to developing ourselves, personally and professionally. We take full responsibility for our results and use challenges as opportunities for growth. We have a willingness to learn, improve and adapt.
Special Thank You
Thanks to the Social Media team at Saje for catching my tweet and connecting us! And a huge thank you to Michelle Gordon, for all your help in making this episode possible!